If buyers can’t walk through it online, most won’t bother in real life.
Let’s be honest—this one’s not really the seller’s fault. It’s on the agent.
Every buyer starts online. Whether it’s Zillow, Redfin, Realtor.com—doesn’t matter. They’re scrolling, comparing, clicking, and deciding which homes are worth seeing in person. If your listing doesn’t include a 3D tour and a floor plan, you’re already falling behind.
And here’s why that matters:
Listings with floor plans and 3D tours get 2 to 3 times more views
More views = more showings.
More showings = more offers.
More offers = more money in your pocket.
Floor plans let buyers see how the home flows, if their furniture fits, and if the layout works for their life. A 3D tour lets them “walk through” the home from their phone or laptop, 24/7. It builds connection before they ever set foot inside.
And here’s the kicker:
Creating a 3D tour and floor plan today is easy.
- It takes 20 minutes
- The equipment costs less than $100 and works with an iPhone now.
- The software runs about $15/month
So if your agent isn’t doing this… ask yourself: what else aren’t they doing?
House Karma Tip:
Before you hire an agent, check their other listings:
- Are the photos professional?
- Is there a floor plan?
- Is there a 3D tour?
If not, find someone else. Simple as that.
At House Karma, we require our partner brokers to include professional photos, floor plans, and 3D tours on every listing. It’s not optional—it’s what your home deserves. And honestly, with today’s tech, there’s no excuse not to.
